Survey: Student Loan Borrowers Will Spend the Most for July Fourth Celebrations

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Celebrating the Fourth of July means getting decked out in red, white, and blue, grilling burgers and hot dogs, and setting off fireworks and sparklers. But going all out on an Independence Day bash isn’t cheap — Americans plan to spend $6.9 billion on Fourth of July cookouts this year, according to the National Retail Federation.

Our own July Fourth spending survey reveals how this holiday affects Americans’ expenses and budgets. Here’s what partiers said about the amount they expect to spend in different categories to celebrate the Independence Day 2018.

Key findings


  • Most Americans will keep July Fourth spending under $100. Seventeen percent said they don’t plan to spend anything for the holiday, while 46% said they’ll keep costs under $100.

  • The biggest Fourth of July expense is food. Over half of the respondents (54%) expected to spend the most on food, projecting costs that average $149.

  • The average total spending on an Independence Day celebration is $710. This amount includes the costs of food, alcohol, fireworks, travel, and patriotic merchandise.

  • Student loan borrowers plan to spend 37% more than those without student debt for this holiday. Americans with student debt planned to spend more than those without education loans in every category of Independence Day-related costs. In fact, their projected total expenses were $235 higher than what people without student debt planned to spend.

Two-thirds plan to spend under $100


When it comes to the Fourth of July, celebrations tend to be flashy, but relatively inexpensive.

Nearly two-thirds of our survey respondents planned to spend under $100 on all Independence Day expenses, including food, drinks, travel, decor, clothing, and fireworks. That segment includes the 17% who planned to spend nothing on the festivities, plus the 46% who expected to spend less than $100.

Another 29% planned to spend between $100 and $499 to celebrate the holiday. But fewer than 10% of the respondents planned to spend more than $500, including 7% estimating between $500 and $999, and just 2% expecting to spend $1,000 or more.

More than half say food will be biggest expense


Food is expected to be the star of the Fourth of July celebrations, according to our survey. When asked about different spending categories, most respondents said they expected to spend the most money on food.

Over half (54%) are spending more on food than any other Independence Day costs. The trend that makes sense, given that the all-American cookout is the quintessential way to spend the holiday. In fact, 62% of Americans plan to celebrate the holiday in this fashion this year, according to the National Retail Federation.

Food is followed by two categories likely to be popular at cookouts: alcohol and fireworks. Combined, 28% of respondents in our survey expected one of these categories to be their biggest expense.

Travel was next, with 8% projecting they’d spend the most on this activity. Then came patriotic merchandise — only 2% of all respondents said such items would be their biggest expense.

Finally, 9% of respondents did not choose a top spending category because they don’t plan to spend anything to celebrate the holiday.

The average celebration is expected to cost $710


In addition to seeing which categories were expected to draw people’s spending for Independence Day, we wanted to capture the dollar amounts they planned on each of them. So, our survey asked respondents to estimate their expenses using a sliding scale.

Based on the responses, here are the average amounts they planned to spend in each category.

The total cost of celebrating July Fourth is expected to be $710 on average. This amount is far above what most people planned to spend on the holiday, considering that two-thirds were going to spend under $100.

Of course, these averages aren’t necessarily representative of a typical celebrator’s true spending. Some respondents’ higher expenses could skew results upward, as might have happened with outliers in the travel category.

Student loan borrowers plan to spend $235 more than others


We’re always interested to see how student loans affect money management and spending habits, so we included a question in the survey asking respondents if they have student loans. Then we compared the Fourth of July costs for those with education debt to those without the burden.

The startling result? Across the board, student loan borrowers planned to spend more than people without student debt — despite having an additional monthly payment around which they have to budget.

The biggest cost difference was in the travel category, for which student loan borrowers planned to spend an average of $407, compared with $260 for those without student debt. The category with the smallest spending difference was food.

These differences in spending added up to an extra $235 in estimated costs for respondents with student debt.

We don’t know why people with education debt planned to spend more on the holiday, but it’s a strong trend. In fact, the amount of planned July Fourth spending correlates to the amount of debt owed — those who owe more than $30,000 in student debt said they planned to spend even more, on average, than those with less debt.

People carrying student debt likely are more educated, which correlates to higher incomes. These higher earnings might explain a higher level of spending. If these borrowers earn more, they might be able to afford to budget more for holiday celebrations, even with a student loan payment in the mix.

Plan out your holiday expenses and stick to what’s affordable


Overall, Americans aren’t afraid to spend big on an Independence Day bash. This survey can be helpful in gauging what’s reasonable to spend on July Fourth celebrations, but you also should consider your own money situation.

As you plan your budget, calculate your costs to make sure you can afford comfortably. List your planned costs to ensure you can pay your bills and afford a holiday blowout. By looking ahead, you can try to adjust your budget or other costs to avoid overspending.

Be cautious when covering July Fourth costs with a credit card, too. These costs coincide with popular categories for big credit card rewards and cash back, such as travel, gas, and groceries. But don’t let the convenience of credit cards lure you into debt for Independence Day. You should charge only those purchases you can pay off in full in the coming month to avoid paying credit card interest.

By planning your holiday spending and shopping around Fourth of July deals, you can celebrate in style without paying for it later.

Hey, reporters! Check out our latest surveys and studies by signing up for our news updates. We’d love to help you with your next assignment.

Interested in a personal loan?

Here are the top personal loan lenders of 2018!
LenderAPR RangeLoan Amount 
1 Includes AutoPay discount. Important Disclosures for SoFi.

SoFi Disclosures

  1. Personal Loans: Fixed rates from 6.990% APR to 14.865% APR (with AutoPay). Variable rates from 6.255% APR to 12.555% APR (with AutoPay). SoFi rate ranges are current as of September 1, 2018 and are subject to change without notice. Not all rates and amounts available in all states. See Personal Loan eligibility details. Not all applicants qualify for the lowest rate. If approved for a loan, to qualify for the lowest rate, you must have a responsible financial history and meet other conditions. Your actual rate will be within the range of rates listed above and will depend on a variety of factors, including evaluation of your credit worthiness, years of professional experience, income and other factors. See APR examples and terms. Interest rates on variable rate loans are capped at 14.95%. Lowest variable rate of 6.255% APR assumes current index rate derived from the 1-month LIBOR of 2.08% plus 4.425% margin minus 0.25% AutoPay discount. For the SoFi variable rate loan, the 1-month LIBOR index will adjust monthly and the loan payment will be re-amortized and may change monthly. APRs for variable rate loans may increase after origination if the LIBOR index increases. The SoFi 0.25% AutoPay interest rate reduction requires you to agree to make monthly principal and interest payments by an automatic monthly deduction from a savings or checking account. The benefit will discontinue and be lost for periods in which you do not pay by automatic deduction from a savings or checking account.

    To check the rates and terms you qualify for, SoFi conducts a soft credit pull that will not affect your credit score. However, if you choose a product and continue your application, we will request your full credit report from one or more consumer reporting agencies, which is considered a hard credit pull.See Consumer Licenses.
  2. Minimum Credit Score: Not all applicants who meet SoFi’s minimum credit score requirements are approved for a personal loan. In addition to meeting SoFi’s minimum eligibility criteria, applicants must also meet other credit and underwriting requirements to qualify.
  3. SoFi Personal Loans are not available to residents of MS. Maximum interest rate on loans for residents of AK and WY is 9.99% APR, for residents of IL with loans over $40,000 is 8.99% APR, for residents of TX is 9.99% APR on terms greater than 5 years, for residents of CO, CT, HI, VA, SC is 11.99% APR, and for residents of ME is 12.24% APR. Personal loans not available to residents of MI who already have a student loan with SoFi. Personal Loans minimum loan amount is $5,000. Residents of AZ, MA, and NH have a minimum loan amount of $10,001. Residents of KY have a minimum loan amount of $15,001. Residents of PA have a minimum loan amount of $25,001. Variable rates not available to residents of AK, TX, VA, WY, or for residents of IL for loans greater than $40,000.
  4. Terms and Conditions Apply: SOFI RESERVES THE RIGHT TO MODIFY OR DISCONTINUE PRODUCTS AND BENEFITS AT ANY TIME WITHOUT NOTICE. To qualify, a borrower must be a U.S. citizen or permanent resident in an eligible state and meet SoFi’s underwriting requirements. Not all borrowers receive the lowest rate. To qualify for the lowest rate, you must have a responsible financial history and meet other conditions. If approved, your actual rate will be within the range of rates listed above and will depend on a variety of factors, including term of loan, a responsible financial history, years of experience, income and other factors. Rates and Terms are subject to change at anytime without notice and are subject to state restrictions. SoFi refinance loans are private loans and do not have the same repayment options that the federal loan program offers such as Income Based Repayment or Income Contingent Repayment or PAYE. Licensed by the Department of Business Oversight under the California Financing Law License No. 6054612. SoFi loans are originated by SoFi Lending Corp., NMLS # 1121636. (www.nmlsconsumeraccess.org)

2 Includes AutoPay discount. Important Disclosures for Payoff.

Payoff Disclosures

  1. All loans are subject to credit review and approval. Your actual rate depends upon credit score, loan amount, loan term, credit usage and history. Currently loans are not offered in: MA, MS, NE, NV, OH, and WV.

3 Important Disclosures for FreedomPlus.

FreedomPlus Disclosures

  1. All loans available through FreedomPlus.com are made by Cross River Bank, a New Jersey State Chartered Commercial Bank, Member FDIC, Equal Housing Lender. All loan and rate terms are subject to eligibility restrictions, application review, credit score, loan amount, loan term, lender approval, and credit usage and history. Eligibility for a loan is not guaranteed. Loans are not available to residents of all states – please call a FreedomPlus representative for further details. The following limitations, in addition to others, shall apply: FreedomPlus does not arrange loans in: (i) Arizona under $10,500; (ii) Massachusetts under $6,500, (iii) Ohio under $5,500, and (iv) Georgia under $3,500. Repayment periods range from 24 to 60 months. The range of APRs on loans made available through FreedomPlus is 4.99% to a maximum of 29.99%. APR. The APR calculation includes all applicable fees, including the loan origination fee. For Example, a four year $20,000 loan with an interest rate of 15.49% and corresponding APR of 18.34% would have an estimated monthly payment of $561.60 and a total cost payable of $7,948.13. To qualify for a 4.99% APR loan, a borrower will need excellent credit on a loan of $15,000 with a term of 24 months, and qualify for at least two of the following discounts: (1) add a co-borrower who has sufficient income; (2) use at least fifty percent of the loan proceeds to directly pay off existing debt; or (3) show proof of having at least forty-thousand dollars in retirement savings – contact FreedomPlus for further details.

4 Important Disclosures for Citizens Bank.

Citizens Bank Disclosures

  1. Personal Loan Rate DisclosureFixed interest rates from 6.49% – 19.49% (6.49% – 19.49% APR) based on applicable terms. Lowest rates range from 5.99%-18.99% (5.99%-18.99% APR), are for eligible applicants, require a 3-year repayment term, and include our Loyalty and Automatic Payment Discounts of 0.25 percentage points each, as outlined in the Loyalty Discount and Automatic Payment Discount disclosures. Subject to additional terms and conditions, and rates are subject to change at any time without notice. Such changes will only apply to applications taken after the effective date of change.
  2. Loyalty Discount: The borrower will be eligible for a 0.25 percentage point interest rate reduction on their loan if the borrower has a qualifying account in existence with us at the time the borrower has submitted a completed application authorizing us to review their credit request for the loan. The following are qualifying accounts: any checking account, savings account, money market account, certificate of deposit, automobile loan, home equity loan, home equity line of credit, mortgage, credit card account, student loans or other personal loans owned by Citizens Bank, N.A. Please note, our checking and savings account options are only available in the following states: CT, DE, MA, MI, NH, NJ, NY, OH, PA, RI and VT. This discount will be reflected in the interest rate and Annual Percentage Rate (APR) disclosed in the Truth-In-Lending Disclosure that will be provided to the borrower once the loan is approved. Limit of one Loyalty Discount per loan, and discount will not be applied to prior loans. The Loyalty Discount will remain in effect for the life of the loan.
  3. Automatic Payment Discount: Borrowers will be eligible to receive a 0.25 percentage point interest rate reduction on their Citizens Bank Personal Loan during such time as payments are required to be made and our loan servicer is authorized to automatically deduct payments each month from any bank account the borrower designates. If our loan servicer is unable to successfully withdraw the automatic deductions from the designated account two or more times within any 12-month period, the borrower will no longer be eligible for this discount.

5 Important Disclosures for LendingPoint.

LendingPoint Disclosures

  • Loan approval is not guaranteed. Actual loan offers and loan amounts, terms and annual percentage rates (“APR”) may vary based upon LendingPoint’s proprietary scoring and underwriting system’s review of your credit, financial condition, other factors, and supporting documents or information you provide. Origination or other fees from 0% to 6% may apply depending upon your state of residence. Upon LendingPoint’s final underwriting approval to fund a loan, said funds are often sent via ACH the next non-holiday business day. LendingPoint makes loan offers from $2,000 to $25,000, at rates ranging from a low of 15.49% APR to a high of 34.49% APR, with terms from 24 to 48 months. The loan offer(s) shown reflect a 28 day payment cycle which is being offered as a courtesy as many of our customers are paid on a biweekly schedule and thus this may better align the loan payment dates with your actual income receipt schedule.

6 Important Disclosures for LendingClub.

LendingClub Disclosures

All loans made by WebBank, Member FDIC. Your actual rate depends upon credit score, loan amount, loan term, and credit usage & history. The APR ranges from 6.16% to 35.89%. For example, you could receive a loan of $6,000 with an interest rate of 7.99% and a 5.00% origination fee of $300 for an APR of 11.51%. In this example, you will receive $5,700 and will make 36 monthly payments of $187.99. The total amount repayable will be $6,767.64. Your APR will be determined based on your credit at time of application. The origination fee ranges from 1% to 6% and the average origination fee is 5.49% as of Q1 2017. There is no down payment and there is never a prepayment penalty. Closing of your loan is contingent upon your agreement of all the required agreements and disclosures on the www.lendingclub.com website. All loans via LendingClub have a minimum repayment term of 36 months or longer.


7 Important Disclosures for Earnest.

Earnest Disclosures

  1. Earnest does not lend in Alabama, Delaware, Kentucky, Nevada, or Rhode Island.

8 Important Disclosures for Avant.

Avant Disclosures

* The actual rate and loan amount that a customer qualifies for may vary based on credit determination and other factors. Funds are generally deposited via ACH for delivery next business day if approved by 4:30pm CT Monday-Friday. Avant branded credit products are issued by WebBank, member FDIC.

** Example: A $5,700 loan with an administration fee of 4.75% and an amount financed of $5,429.25, repayable in 36 monthly installments, would have an APR of 29.95% and monthly payments of $230.33


* Important Disclosures for Upgrade Bank.

Upgrade Bank Disclosures

* Your loan terms are not guaranteed and are subject to our verification and review process. You may be asked to provide additional documents to enable us to verify your income and your identity. This rate includes an Autopay APR reduction of 0.5%. By enrolling in Autopay your payments will be automatically deducted from you bank account. Selecting Autopay is optional. Annual Percentage Rate is inclusive of a loan origination fee, which is deducted from the loan proceeds. Late payments or subsequent charges and fees may increase the cost of your fixed rate loan. All loans made by WebBank, member FDIC. Please refer to Upgrade’s Terms of Use and Borrower Agreement for all terms, conditions and requirements.

** Accept your loan offer and your funds will be sent to your bank via ACH within one (1) business day of clearing necessary verifications. Availability of the funds is dependent on how quickly your bank processes this transaction. From the time of approval, funds should be available within four (4) business days.

7.73% – 29.99%$1,000 - $50,000Visit Upstart
6.26% – 14.87%1$5,000 - $100,000Visit SoFi
6.99% – 35.97%*$1,000 - $50,000Visit Upgrade
8.00% – 25.00%2$5,000 - $35,000Visit Payoff
4.99% – 29.99%3$10,000 - $35,000Visit FreedomPlus
5.99% – 18.99%4$5,000 - $50,000Visit Citizens
15.49% – 34.49%5$2,000 - $25,000Visit LendingPoint
6.16% – 35.89%6$1,000 - $40,000Visit LendingClub
6.99% – 18.24%7$5,000 - $75,000Visit Earnest
9.95% – 35.99%8$2,000 - $35,000Visit Avant
Our team at Student Loan Hero works hard to find and recommend products and services that we believe are of high quality and will make a positive impact in your life. We sometimes earn a sales commission or advertising fee when recommending various products and services to you. Similar to when you are being sold any product or service, be sure to read the fine print understand what you are buying, and consult a licensed professional if you have any concerns. Student Loan Hero is not a lender or investment advisor. We are not involved in the loan approval or investment process, nor do we make credit or investment related decisions. The rates and terms listed on our website are estimates and are subject to change at any time. Please do your homework and let us know if you have any questions or concerns.